The Moz Alternative Built for Founders
Moz is built for SEO professionals. SEO Ladders is built for founders who need simple tools, content automation, and a link exchange network to grow their business.
Moz Is Built for SEO Professionals
Powerful Suite of Products—But Founders Need Something Simpler
Multiple Products to Navigate
Moz Pro, Moz Local, STAT, Moz API, Moz Data—great for teams with dedicated SEO roles. Founders just need one simple platform to get started.
Enterprise-Grade Features
STAT offers 'SERP tracking for enterprise SEO experts.' Moz Local manages 10,000+ locations. Powerful features, but overkill when you're running a startup.
AI Enhancements, Not AI Creation
Moz added AI Content Briefs to help with strategy. But founders need content that creates itself—not more briefs to act on.
Data Without Direction
Domain Authority, keyword rankings, backlink metrics—Moz gives you data. But if you're new to SEO, you won't know what to do with it.
Simplicity Over Complexity
Moz is built for SEO professionals. SEO Ladders is built for founders who want results without the learning curve.
Built for Beginners
Don't know where to start with SEO? We guide you through it. Simple tools, clear next steps, and everything you need to build authority.
Content Automation Included
Don't just get briefs—get complete articles. Generate SEO-optimized content as part of your plan and publish consistently.
Link Exchange Network
Connect with other founders for mutual link building. No cold outreach—just authentic growth with a supportive community.
What Founders Actually Need
Every feature designed to help you build authority—without needing an SEO team.
Content Automation
Generate 30+ SEO-optimized articles. No writing expertise required.
Backlink Tracking
Monitor your backlink profile and find new opportunities.
AI Visibility Monitoring
Track mentions in ChatGPT and Google AI Overviews.
Keyword Research
Discover high-value keywords with search volume and difficulty.
Technical Health
Fix broken links, speed issues, and core web vitals.
Link Exchange Network
Build backlinks through our community—no cold outreach needed.
The Bottom Line
Moz is an excellent SEO platform—for SEO professionals and enterprise teams. For founders just starting out, there's a simpler path.
Different Audiences: Moz offers Moz Pro, Moz Local, STAT, Moz API, and Moz Data—a suite of products for SEO specialists, agencies, and enterprises. SEO Ladders is built specifically for founders who need to grow their own business without becoming SEO experts first.
Complexity vs Simplicity: STAT tracks SERPs for "enterprise SEO experts." Moz Local manages thousands of locations. Powerful for the right teams, but overwhelming when you're running a startup. SEO Ladders gives you what you need without the learning curve.
Content Creation: Moz's AI Content Briefs help with strategy—but you still need to create the content yourself. SEO Ladders generates complete, SEO-optimized articles so you can publish consistently.
Link Building Community: Moz shows you backlink data from their 44 trillion link index. SEO Ladders connects you with other founders through our Link Exchange Network for mutual, authentic link building.
SEO Made Simple for Founders
Skip the professional tools. Get the founder-focused SEO platform with content automation and community link building. Cancel anytime.